At JUUL Labs, I managed most of the print production for packaging, collaborating closely with suppliers and cross-functional teams to support the launch of both U.S. and international SKUs—with regulatory compliance top of mind. I attended press checks in Asia to help maintain quality and consistency of both structure and print.
In addition to production, I had the opportunity to contribute to several new design initiatives, designing packaging concepts for both structural and graphic elements.
Toward the end of my time at JUUL, I took on a variety of roles to support team needs across different areas. This included developing a visual pod system tailored for the Russian market and extending it across email, print, and other media channels. I also contributed to retail branding efforts, helping to expand the brand presence for Canada and Korea through airport displays and other retail environments. Acting as both the graphic designer and 3D designer.
The work below highlights some of the more creative programs I was involved in during my time at the company.
Role
Production Designer
Packaging Designer
Packaging Structure
Senior Graphic Designer
3D renderings of packaging
Icon systems
Year
2018
